On-Page SEO
Keyword research, title & meta optimisation, clean URLs, keyword-aligned content, heading structure and schema, the foundation of higher rankings.
On-page SEO checklist →We help Singapore businesses climb Google with on-page, technical, local and off-page SEO, backed by transparent monthly reporting you can actually read. Whether you need a full strategy or a focused fix, our Singapore SEO team builds campaigns around measurable growth, not promises.
TALK TO AN EXPERT
Most clicks go to the top few results, and the vast majority of searchers never reach page two. Strong SEO turns that visibility into qualified organic traffic, leads and sales, and unlike paid ads, the rankings you earn keep working long after the work is done.
Get in TouchWhy Awebstar
We're not the only SEO agency in Singapore, here's what makes working with us different.
Your campaign is run in-house by Singapore-based specialists, with one account manager as your single point of contact.
A live dashboard plus a monthly report on rankings, traffic, leads and ROI, no vanity metrics, no black boxes.
We optimise for how Singaporeans actually search, "near me", suburb-level local SEO, Google Business Profile and citations.
Real clicks and impressions growth you can verify, see the case study below, not slogans.
From SMEs to larger enterprises, with PSG-eligible options where applicable.
Across 45+ industries, the experience to know what moves rankings in competitive Singapore SERPs.
What we do
Six pillars that work together to grow your organic traffic, leads and sales.
Keyword research, title & meta optimisation, clean URLs, keyword-aligned content, heading structure and schema, the foundation of higher rankings.
On-page SEO checklist →Crawlability, indexation, page speed, mobile-friendliness, sitemaps, structured data and site architecture, so the rest of your SEO can pay off.
Technical SEO guide →Get cited by AI search engines like ChatGPT, Google AI Overviews, Gemini and Perplexity through GEO, so your brand stays visible as search shifts to AI.
Explore AI SEO & GEO →Faster server response, fewer heavy scripts, compressed images and lean plugins, quicker pages that keep both Google and customers happy.
Speed optimisation →High-quality backlinks from relevant, authoritative sites, supported by digital PR, guest contributions, listings and competitor analysis.
Why invest in SEO →Google Business Profile optimisation, local keywords, citations and consistent NAP details so you win “near me” searches across Singapore.
Explore our local SEO services →To assist you and others, we’ve made a one-on-one consultation available. It’s a chance for you to chat or talk directly with our SEO experts about your business challenges and find solutions together.
GET A FREE CONSULTATIONNo black boxes
Every engagement is tailored, but here’s the core of what you can expect each month.
Every feature is marked for every plan, so you can see what’s included, what isn’t, and what costs extra. No blanks, no guessing.
Swipe sideways to compare all plans →
| Feature | StarterS$800/mo | Most pickedAggressiveS$1,400/mo | Market BlasterS$2,300/mo |
|---|---|---|---|
| Plan basics | |||
| Keyphrases targeted | Up to 20 | Up to 60 | Up to 120 |
| Strategy & research | |||
| Technical website analysis & opportunity report | ✔ Included | ✔ Included | ✔ Included |
| Keyword research & selection | ✔ Included | ✔ Included | ✔ Included |
| Keyword mapping to target pages | ✔ Included | ✔ Included | ✔ Included |
| Monthly monitoring of competitors’ rankings | ✔ Included | ✔ Included | ✔ Included |
| Quarterly competitor opportunity reports | ✔ Included | ✔ Included | ✔ Included |
| On-page SEO | |||
| Title tags & meta descriptions | ✔ Included | ✔ Included | ✔ Included |
| Header tags optimisation | ✔ Included | ✔ Included | ✔ Included |
| Image optimisation | ✔ Included | ✔ Included | ✔ Included |
| Internal linking restructuring & optimisation | ✔ Included | ✔ Included | ✔ Included |
| Duplicate content & canonicalisation analysis | ✔ Included | ✔ Included | ✔ Included |
| Existing page optimisations | ✔ Included | ✔ Included | ✔ Included |
| Quarterly web page freshness updates | ✘ Not included | ✔ Included | ✔ Included |
| Technical SEO | |||
| Robots.txt optimisation | ✔ Included | ✔ Included | ✔ Included |
| XML sitemap creation & submission | ✔ Included | ✔ Included | ✔ Included |
| Link redirect audit & custom 404 page | ✔ Included | ✔ Included | ✔ Included |
| Schema HTML tags | ✔ Included | ✔ Included | ✔ Included |
| Web-usability analysis | ✔ Included | ✔ Included | ✔ Included |
| Mobile site optimisation | ✘ Not included | ✔ Included | ✔ Included |
| Information architecture audit | ✘ Not included | ✔ Included | ✔ Included |
| Video & image XML sitemaps | ✘ Not included | ✔ Included | ✔ Included |
| Local & off-page SEO | |||
| Google Business Profile optimisation | ✔ Included | ✔ Included | ✔ Included |
| Local search optimisation | ✔ Included | ✔ Included | ✔ Included |
| Initial link analysis & disavow | ✔ Included | ✔ Included | ✔ Included |
| Content | |||
| New SEO articles | ✔ Included | ✔ Included | ✔ Included |
| New landing pages | ✔ Included | ✔ Included | ✔ Included |
| Ongoing content development for site | + Add-on | + Add-on | ✔ Included |
| AI search (GEO & AEO) | |||
| Schema & structured data for AI engines | ✔ Included | ✔ Included | ✔ Included |
| AI-friendly content structure (GEO-ready) | ✘ Not included | ✔ Included | ✔ Included |
| Answer-first FAQ formatting (AEO) | ✘ Not included | ✔ Included | ✔ Included |
| AI citation tracking (ChatGPT, AI Overviews, Gemini) | + Add-on | + Add-on | ✔ Included |
| Reporting & support | |||
| Google Analytics setup & traffic analysis | ✔ Included | ✔ Included | ✔ Included |
| Monthly ROI, traffic & goal reporting | ✔ Included | ✔ Included | ✔ Included |
| Google data highlights | ✔ Included | ✔ Included | ✔ Included |
| SERP Book dashboard for data reporting | ✘ Not included | ✔ Included | ✔ Included |
| Dedicated account representative | ✘ Not included | ✔ Included | ✔ Included |
| Guaranteed result (see terms below) | ✔ Included | ✔ Included | ✔ Included |
These are the standards we hold ourselves to, so your investment is not a gamble.
Together we choose up to 20 priority keywords and a target position for each, such as Google page 1. These go into your written campaign plan.
We check rankings monthly in Semrush and google.com.sg, for desktop and mobile, from a Singapore location. You see the same data in your dashboard.
We review the agreed targets at month 6. If a target is missed and the cause is on our side, we add one extra month of SEO work at no cost.
The same tasks as your current package, focused on the keywords that missed their target. There is no extra fee.
Every site we optimise is pushed toward a 90+ Google PageSpeed score. It is built into every plan, not sold as an add-on.
A live dashboard plus a monthly written report on rankings, traffic, leads and ROI, reviewed with your account manager.
Get a free, no-obligation audit and we will tell you honestly where you stand against these three benchmarks. No sales pitch, no pressure. You get a clear, data-backed breakdown within 24 hours, whether you stay with us or not.
A straightforward look at how we typically compare to other SEO agencies in Singapore.
| Feature | Awebstar | Typical Agencies |
|---|---|---|
| Contract terms | Flexible, scoped to your goals, no forced annual lock-in | Often locked into 6–12 month contracts regardless of results |
| Account team | Dedicated Singapore-based team with one account manager as your contact | One generalist handling strategy, content and reporting alone |
| Reporting | Live dashboard plus a reviewed monthly report, no vanity metrics | Automated report only, little context or discussion |
| Milestone accountability | Agreed targets with make-good work if we miss a milestone | Vague promises with little recourse if targets are missed |
| Local + AI search coverage | Local SEO and GEO/AI search citation work included from Market Blaster tier | Often sold as a separate, additional service |
| Business fit | Works with SMEs through to larger enterprises, 45+ industries served | Frequently specialised in one business size or industry only |
Across 45+ industries
We’ve delivered SEO campaigns for businesses large and small across many sectors, including:
How it works
A clear, repeatable sequence — measured from day one.
We learn your goals, then set up or audit Google Analytics and Search Console so every decision is measured.
A thorough review of technical health, on-page, content and UX to find what’s holding rankings back.
A prioritised plan mapped to your short- and long-term goals, target keywords and a realistic timeline.
Quality content, keyword targeting, mobile and speed fixes, and refined meta tags, headers and images.
Monthly monitoring of competitors’ rankings, content and links to spot opportunities and adjust fast.
A live tracking link plus a monthly report on rankings, traffic, leads, revenue and ROI.
Real rankings, real enquiries. See how our SEO strategies turn search visibility into leads, bookings and sales across competitive industries.

A Shopify bathroomware store now surfaces inside AI-generated buying guides, with +87% organic sessions.
View case study →
Winning “near me” nail and lash searches around Far East Plaza, with +63% Google Maps calls.
View case study →
Nine branches, one ranking strategy, helping parents find the right centre: +76% trial sign-ups.
View case study →
Ranking instrument-by-instrument so parents land on the right page: +69% enrolment enquiries.
View case study →
Structured so AI assistants cite a trustworthy service, not a forum post: cited in 32 AI answers.
View case study →
Owning maxi cab and airport-transfer searches against bigger budgets: +61% booking submissions.
View case study →Client reviews
What our clients say about our SEO, local SEO and AI search work.
SEO insights
Practical guides from our team on ranking your business in Singapore.

Basics and best practices to make your site easy for Google to crawl and index.
Read the guide →
Why SEO delivers compounding, long-term ROI for Singapore businesses.
Read the article →
A step-by-step framework for planning and prioritising your SEO.
Read the guide →