Google, the world’s leading search engine, is used prominently in almost all parts of the world. Because of a number of reasons, most people love to use Google when they have to find something on the internet. Google has different versions for different countries. Google Singapore is one of them. 95.91% Singaporeans use this search engine in their daily life. With 7.7% growth rate, 500 million ac "Read More"
Date Posted 7Feb 2019
All digital marketing professionals cautiously wait for the next “update in Google’s Algorithm”. As a matter of fact, whenever Google releases its new updates, the ranking of websites fluctuates significantly. Some websites go up in the Google’s SERP, while others are humiliated by a low ranking. With different algorithm updates, Google aims to crackdown the use of Blackhat SEO practices and help "Read More"
Date Posted 18Aug 2018
We all know that Google and Facebook both are online advertising giants of the digital planet. These are like the two swords that cannot be contained in one sheath. Google may be a month late in this move but it now came out eventually last night. What update!!!! Remember when Facebook made an announcement on 30th January 2018? “As of a new ruling issued on January 30, ‘ads must not promote financ "Read More"
Date Posted 11Apr 2018
E-Commerce tracking!!! Isn’t that the word coined by Google when they introduced Google Analytics? Turns out that Google Analytics is still the best tool to track E-commerce transactions. So, what’s the catch here? The catch is quite simple, by the means of this post, you will learn about the methods of tracking your e-commerce google analytics transaction. But first, you need to understand why tr "Read More"
Date Posted 9Apr 2018
How long have you been in the realm of web designing? I hope long enough…..If yes, then you might have an idea about the famous web design strategy that is known as “The Content First Design”. If not, then don’t worry, we are going to have a lot of discussion about the very topic. A web design is pivotal when it comes to the very first element of a website which provides the first impression. What "Read More"
Date Posted 12Dec 2017
We as a whole know the significance of Web optimisation and Content Marketing in the advanced fundamentals of Digital promoting. Indeed, even in the wake of being so significant for the advanced promoting system of a site, SEO and Content Marketing are still in the profound corner when we discuss the blends. You most likely have heard a great deal about the mixes of website design and Search engin "Read More"
It has been more than a year since Google and Twitter jointly introduced the Accelerated Mobile Pages (AMP). AMP is an open source coding standard that has been designed to make a website load quickly on the mobile devices. It is a stripped down form of HTML that is super lightweight. This is the reason behind the fast loading of mobile pages. What makes AMP so important? AMP may not be considered "Read More"
You must have heard SEO misinformation like, if you stuff keywords in your content, Google will ban your website from its Search Engine Result Page. Also, there is more, when you hear about sharing your post will increase your ranking in SEO. Spoiler alert!!! These all are misleading half-truths, however, most of the Search Engine Optimizers, businesses, and entrepreneurs believe and follow them. "Read More"
The use of RankBrain, an artificial intelligence system with algorithm learning functions, to process and provide relevant search results has since been confirmed by Google on October 26, 2015. Along with the announcement came the dawning realization on the rapid growth of the SEO industry due to AI influence. Old rules governing SEO practices no longer apply- in order to stay ahead of the "Read More"
Search Engine Optimization is one of the most crucial elements for a Website Design. I want to begin this post with quotes of Brad Shorr, Director of B2B Marketing for Straight North, “Content Strategy is an emerging field of practice encompassing every aspect of content, including its design, development, analysis, presentation, measurement, evaluation, production, management and governanc "Read More"